Job searching and hiring looks very different
today than it did just a decade ago. In the past, job seekers would take on the
arduous task of skimming through the help wanted ads and sending out resumes to
multiple organizations. Companies would then take on the daunting task of
sifting through the resumes in hopes of finding a handful of candidates that
might fit in with their company’s culture. Flash forward to the digital age
where a resume is simply a formality and
recruitment software expedites the process which companies search for quality
hires.
Today’s job seekers have information at their
fingertips instantaneously. They research companies and can afford to be
selective about the organizations they consider to work for. Younger generations entering the workforce
tend to favor benefits such as opportunities for advancement, strong salary,
work/life balance and having a sense of purpose in the projects they are part
of. It is in the best interest of most organizations to adjust to these trends
in recruiting and be sure potential candidates are familiar with everything
their brand has to offer.
Here are a few ways recruiters can accomplish this:
- Make Yourself Noticed - Millennials are now the largest population in the U.S. workforce so it is imperative that companies actively seek them out. Since this generation relies so heavily on technology, organizations need to have a strong digital presence. Websites should be updated often and linked to other social media platforms. Job postings should be worded carefully and precisely so candidates know exactly what is expected of them.
- Walk Up the Organization - When reaching out to prospective hires, organizations need to articulate the benefits of joining their team. Whether it be advancement opportunity, benefit packages, or climate of the company, new prospects need to know they will find the benefits they hold most important.
- Enlist the Help of Current Employees - Nobody knows the what it’s like to work for a company like the employees themselves. Have team members create short video posts describing the benefits of working for their organization. Employee satisfaction is a strong motive for pursuing employment within a company.
- Utilize Mobile Apps - Being on the go more often than not means using your smartphones to search for anything, including jobs. Be sure that your organization incorporates the use of mobile apps in their digital repertoire. They are convenient, engaging and can expedite the recruiting process.
In the technology dependent society we live in
today, hiring top quality candidates requires companies to not only have a
strong online presence but utilize a variety of digital tools available to
them.
Copyright: kentoh / 123RF Stock Photo
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