Why Texting Must Be a Part of Your Recruiting

As a hiring manager or recruiter, you face more technical challenges than in the past.  In addition, it has become more challenging to attract candidates to open positions for a variety of reasons.  One thing is true however, and that is you must learn to adapt, to attract the younger generation workers.  This means, you must use texting as part of your recruiting process.

Whether you want to embrace technology and texting or not, you need to understand that your competition has already done so.  Here are a few ways you can utilize texting to help with your hiring process:

• Text messaging is quickly becoming the sole way to communicate with a potential candidate, during the early stages.  Many hiring managers and recruiters have devised pre-screening questions that can be sent via text message to potential candidates.  This allows the manager to gather information before moving the candidate to the next step.  It is quick, affordable, and most younger candidates appreciate the use of technology.
• Too often the best candidate for a position is passed over, simply because the candidate is a little shy or an introvert.  Texting allows the candidate to be themselves and interact more freely, something they would have trouble doing in a face-to-face encounter.  This gives the hiring manager a better glimpse at the real person!
• Candidates today are looking for good communication within a company.  Texting during the hiring process, shows the candidate that you are not only good at communicating, but are willing to use multiple means to get the message out.

A recent survey showed that job candidates today would prefer their communication via text message.  It is the easiest way to stay in touch, is considered non-intrusive, and shows the company is open to technology and communication.



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