Monday, August 15, 2016

Is the Web Design Industry Dying?


Are you a web designer and worried about your career future?  No need to worry, your industry will be around for a while.  In fact, it is projected that the web design industry will flourish over the next 10-20 years.  

As businesses today look to have an online presence, many are attempting the do-it-yourself versions available to them.  However, many are finding that these types of websites are not as effective as a website that is created by a professional.  Professional web designers have a unique set of skills that allow them to create a quality website that has been shown to capture the core of the business culture and help drive sales.

As a professional web designer, you should always be looking to enhance your current skill set.  Since web technology is always changing, you must keep current with the new trends and new tools available.  This will give you the edge to continually find work as a web designer.  Here are a few areas which will set you apart from the rest of the field:
  • Design – it is important that you stay current with design technology.  What works and what doesn’t work, will help you in recommending and designing sites.  Your employer or customer will look to you for guidance in visualization, as well as how to blend the site together to strategically attract traffic and business.
  • Ease – understanding the different options available for an online presence is key to continually having web design projects.  Explaining the features of a responsive site or how the layout can affect search engine optimization will show expertise they will value in achieving the results they seek.
  • Versatility – by learning new skills, such as backend development, you will show that you have the versatility to handle the entire project.  While frontend development may slow down, backend development is more complex and will be in demand for a long time to come.
Yes, businesses will continually use the pre-boxed web templates, but those businesses that want to excel and really make a mark on the web will need your skill set.  As you can see, there is still a need for web designers, and there are many businesses looking for master designers.  

If you are a web designer, don’t give up on your passion.  Instead, become the best designer you can be.  Expand your skills, stay current with trends and technology, and always provide the best quality work!

Copyright: rawpixel / 123RF Stock Photo

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