Attracting Top Talent

As you begin looking at your recruiting strategies for 2018, it may be time to take a step back and look at not only your strategy, but your company culture and how it can attract top talent for you.  Many companies over the last couple of years have found that by focusing on company culture, they have unleashed a recruiting beast.

Attracting top talent is often thought to be impossible by many companies, however, by evaluating your culture, you may find you have more top candidates than you know what to do with.  Here are just a few things to consider when looking to attract top talent in 2018:

• Your mission is critical to attracting talent.  When was the last time you reviewed your mission statement?  Does your mission still clearly state what you and the company stand for?  It is important that your mission excite others, yet provide enough information that top candidates will understand clearly what you stand for – and in turn, what they stand for.
• It is important that your company culture invest in the current employees.  While there are dozens of ways you can do this, and they may be unique to your company, it is critical to take the time to develop a culture that puts employees front and center (while still achieving the company goals and mission).
• The number one mistake many companies make is not bringing the company culture in the normal everyday processes.  Every process impacts at least one employee; therefore, it stands to reason that the culture you are trying to cultivate be infused with those processes.

Today’s candidates are looking for more than just a “job,” they are looking for companies that provide opportunity and a sense of belonging.  Your company culture is truly impactful in more ways than you realize, with attracting top talent at the top of the list!


Copyright: mnsanthoshkumar / 123RF Stock Photo